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How to measure Website ROI from digital marketing

24 May 2018

[vc_row][vc_column][vc_column_text]Digital marketing has the potential to provide some impressive results when deployed correctly. But, as many unsuspecting companies have realized, it also has the potential to become a bottomless pit of never ending expense and frustration. When you set out…

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[vc_row][vc_column][vc_column_text]Digital marketing has the potential to provide some impressive results when deployed correctly. But, as many unsuspecting companies have realized, it also has the potential to become a bottomless pit of never ending expense and frustration.

When you set out on the digital journey it is easy to get swayed by impressive graphs, case studies and infographics. But such visuals are usually based on data that has been carefully selected for the purpose of convincing a prospect of the wonderful results they can expect.

The truth of the matter is that each company that embarks on a digital marketing project is different. Their service offering is different, their internal structures are different as are their existing marketing efforts and value proposition. Therefore, the expected results will be different as well.

In order to assist our own clients and prospects to make an informed decision regarding their own ventures into digital marketing, we have created a tool that assists in calculating an expected Return on Income (ROI) from such activities. This simple dashboard offers no guarantees, confusing calculations or biased graphs – it simply predicts what can be expected under a set of variable circumstances.

We invite you to download our complimentary ROI Dashboard tool by clicking the button below.[/vc_column_text][vc_btn title=”Download” style=”custom” custom_background=”#6d2315″ custom_text=”#ffffff” align=”left” link=”url:https%3A%2F%2Fchatmarshal.com%2Fwp-content%2Fuploads%2F2018%2F05%2FWebsite-sales-and-marketing-ROI-Dashboard.xlsx||target:%20_blank|”][vc_column_text]Once you have downloaded the ROI dashboard, start playing around with it, use it to map out different scenarios and test potential service proposals against.

If you would like some assistance in using the tool, or have any questions relating to online marketing as it relates to your own set of circumstance, please get in touch with us and we will gladly assist you further.[/vc_column_text][/vc_column][/vc_row]

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